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Tesco Dental Insurance reveals UK’s favourite smile

In a survey conducted by Tesco Dental Insurance, it has been revealed that Kylie Minogue is the owner of the nation’s favourite smile.

Dental Insurance

Tesco Dental Insurance reveals UK’s favourite smile
03/01/08

Tesco Dental Insurance reveals UK’s favourite smile

Surprisingly Jack Nicholson finishes last, respondents perhaps failing to recall his famous smile as the Joker in, “Batman” and an obsessive compulsive in, “As Good as it Gets”.

Also surprising is X factor’s “Mr Nasty”, despite having blindingly perfect pearly whites, finishes in 12th place, only just above Princess Anne.

Tesco tips on keeping your smile bright include regular check-ups at the dentist and brushing regularly, both being supported by responses in the survey; participants saying the most important element to maintaining healthy teeth is to have regular dental check-ups followed closely by brushing teeth more regularly.

Respondents were also asked which other smiles brighten up their day, husbands/ wives/ partners had the highest rating at 41% followed closely by friends and offspring (31% and 28% respectively). A mother’s grin is valued more than Dad’s with 8% of respondents saying she brightened up their day as opposed to 3% for Dad.

The order of favourite smiles is as follows


Kylie Minogue
Kelly Brook
Liz Hurley
Natalie Portman
Jordan
Serena Williams
Julia Roberts
Martine McCutcheon
George Clooney
Madonna
Eddie Murphy
Simon Cowell
Princess Anne
Jack Nicholson

For more information call 0800 678 1790 or log on to www.tescofinance.com

For further information, please contact:

Matthew Dransfield:

0131 523 9001

Nicola McGowan:
0131 523 5533

Alex Godwin-Brown:
020 7334 7777

Notes to editors:

Tesco Personal Finance
has teamed up with AXA PPP healthcare to offer the dental insurance products
.
NHS dental charges in England and Wales
NHS dental treatment in England and Wales is charged in three bands regardless of whether you have one visit to your dentist, or a whole course of treatment.

NHS dental charges in Scotland and Northern Ireland

In Scotland and Northern Ireland, dentists charge per item and patients are expected to pay 80% of treatment up to a maximum limit (£372 in Scotland and £384 in Northern Ireland at the time of going to print).
 
Tesco Personal Finance

Tesco Personal Finance, the financial services arm of the UK's number one supermarket chain, was launched in July 1997 and offers a combination of Internet, supermarket and telephone banking. Tesco Personal Finance now has over 5 million customer accounts. It provides a range of 21 low cost, value for money financial services covering general insurance, lending and savings & investments.  It is a joint venture between The Royal Bank of Scotland Group plc and Tesco PLC. Tesco Personal Finance Limited. Registered in Scotland No 173199. Registered Office 24 St Andrew Square.

Global AXA Group
AXA is a world leader in financial protection, with major operations in Western Europe, North America and the Asia/Pacific area. AXA serves over 50 million customers throughout the world (individuals and businesses).

AXA in the UK
AXA UK, a wholly owned subsidiary of AXA SA, operates in the UK and Ireland and is active in the life insurance, health insurance and general insurance markets. It comprises four business units: AXA Sun Life, AXA Insurance, AXA PPP healthcare and AXA Ireland.